Vquence - Video Technology and Metrics Experts » australian youtube celebrity http://www.vquence.com.au Social Video Intelligence Sun, 25 Apr 2010 08:32:35 +0000 en hourly 1 http://wordpress.org/?v=3.0.5 Online celebrity advertising http://www.vquence.com.au/2009/03/06/online-celebrity-advertising/ http://www.vquence.com.au/2009/03/06/online-celebrity-advertising/#comments Fri, 06 Mar 2009 07:30:10 +0000 silvia http://www.vquence.com.au/blog/?p=132 One generally accepted valid approach towards producing a video ad that will go viral online is to approach a person that has already achieved a reputation on YouTube for their quirky, interesting, sexy, or otherwise attractive videos and use them in the video ad.

We have such an online video celebrity right here in Australia: Natalie Tran and her communitychannel on YouTube which has more than 150,000 subscribers. Her videos have amassed more than 64MM views according to WAToday- that’s even more than AC/DC who have 53MM views. Her highest scoring video has more than 11MM views!

Here’s your challenge: I am expecting to see at least one viral video campaign come out of Australia with her as the star. Do it right, and you’re bound to have a tremendous viral success.

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